The New Rules of Marketing & PR
How to Use News Releases, Blogs, Podcasting, Viral Marketing, and Online Media to Reach your Buyers DirectlyDownloadable Audiobook - 2014
The Internet has profoundly changed the way businesses communicate with current and potential customers. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet, showing you how to identify audiences, create compelling messages, and get those messages to the right people.
Publisher: Prince Frederick, MD :, Recorded Books ;, 
Copyright Date: phonogram 2009
Characteristics: 1 sound file (9 hr., 30 min.) :,digital. analog, Digital recording, rda data file, rda